Modern Website for Project Developer

The Problem

Nextum faced several challenges that hindered online growth and internal efficiency:

• Outdated website: The existing platform did not meet modern expectations and lacked a professional appearance.
• Inefficient property management: Manually adding and editing listings was time-consuming and prone to errors.
• Limited mobile accessibility: The website was not optimized for mobile users, leading to a poor user experience.
• Lack of scalability: The existing infrastructure made future expansions and integrations difficult.

These limitations resulted in missed opportunities for generating online leads and improving workflow efficiency.

Our Solution

Using our Build Sprint methodology, we developed a fully revamped platform within three weeks, helping Nextum enhance customer engagement while streamlining internal processes.

1. Modern UI/UX Design and Intuitive Navigation

• Professional appearance: A sleek, contemporary design that aligns with Nextum’s real estate positioning.
• User-friendly interface: A clear, logical structure allowing visitors to quickly find the right property.
• Mobile optimization: A responsive design ensuring an optimal experience on smartphones and tablets.

2. Advanced Property Management via an Intuitive CMS

• Easy content management: Nextum can effortlessly add, edit, and remove property listings without technical knowledge.
• Automated updates: Property data synchronization to keep availability and information up to date.
• Media integration: Support for high-quality images, videos, and virtual tours to enhance property presentations.

3. Improved Search Functionalities for Customers

• Advanced search filters: Customers can find properties based on price, location, type, and other attributes.
• Interactive maps: Integration of dynamic maps for a visual representation of available properties.
• Favorites and comparison options: Users can save and compare listings for better decision-making.

4. Performance Optimization and SEO

• Speed and load times: Optimizations for faster pages and a seamless user experience.
• SEO best practices: Optimized metadata, URL structures, and content to improve search engine rankings.
• Future-ready scalability: A flexible infrastructure allowing Nextum to easily add new features and integrations.

The Result

Within weeks of launching the new website, Nextum experienced immediate improvements in user experience and operational efficiency:

• Improved online performance:

  • 75% faster load times, reducing bounce rates.
  • 50% increase in mobile traffic due to responsive design.

• More efficient property management:

  • Time savings through automated property updates and simplified CMS management.
  • Reduced manual errors and faster listing adjustments.

• Higher customer engagement and conversions:

  • Advanced search features led to increased engagement and longer session durations.
  • Improved Google rankings resulted in more organic traffic and leads.

By partnering with Bast Agency, Nextum now has a future-proof, efficient, and customer-centric real estate website that maximizes both conversions and operational efficiency.