What Does a Google Ads Agency Do?
A Google Ads Agency specializes in creating, optimizing, and managing paid ad campaigns within Google’s search results (and the Google Display Network). We focus on more than just choosing the right keywords and writing ad copy. Our approach also includes budget allocation, audience segmentation, and continuous testing to maximize ROI. The goal? More clicks, higher conversions, and maximum return on your advertising spend.
Key Components of Our Google Ads Service:
- Strategic Keyword Selection: We analyze your market and target audience to identify the most relevant search terms.
- Targeted Campaign Structure: By organizing your campaigns logically, we maintain oversight and boost your Quality Score.
- Ongoing Optimization: We test ad copy, bidding strategies, and landing pages to continuously improve your campaigns.
Combine SEO with Google Ads and Dominate Google
Want visibility not only through organic results but also paid ads? In our Growth Lab, we merge SEO and Google Ads for optimal exposure. We perfectly align ad copy and keywords with your organic strategy, allowing you to:
- See results faster: Paid ads provide immediate traffic, while SEO ensures long-term standing in organic results.
- Save on costs: By finding the right balance between paid and organic traffic, you optimize your budget.
- Maximize your reach: Appear in both paid and organic listings, dominating Google’s first page.
Achieve Results with Bast as Your Google Ads Agency
A Google Ads Agency that puts your business goals first—that’s Bast. We focus on measurable outcomes and transparent processes. We believe search engine advertising goes beyond mere bids and clicks. By combining data, creativity, and a strategic approach, we help your brand grow. Whether you’re a startup or an established company looking to expand, we have the expertise to move you forward.
How We Improve Your Google Ads Campaigns
We follow a proven step-by-step process to position your ads at the top of paid search results. First, we analyze your current situation and objectives; then we implement a tailored strategy and continually track performance for ongoing optimization.
How Much Does Outsourcing Google Ads Cost, and What Results Can You Expect?
The cost of outsourcing Google Ads depends on your goals, competition, and the scope of work involved. Are you aiming for a small-scale campaign, or do you want to promote your entire product range? We always provide a custom proposal so you know exactly what to expect. Generally speaking:
- Smaller Campaigns: start at a few hundred euros per month—ideal for testing or boosting local reach.
- Larger-Scale Campaigns: can run into the thousands per month for continuous optimization, multiple ad groups, and high-competition markets.
Our approach typically yields increased traffic and conversions in a short timeframe. Keep in mind that Google Ads is a dynamic process: constant optimization and adjustments are needed to achieve and maintain the best results.
What our clients say
Koen Timmers
Director TakeActionGlobalVery satisfied with Bast's services. A fast pace, combined with excellent quality and accuracy. Bast thinks along with our wishes and ensures that everything is carried out exactly as agreed. Their professionalism and efficient way of working make it a pleasure to work with them. We will definitely use Bast’s services again and highly recommend them.
Samenta Scheepens
Owner DjoyExtremely satisfied with Bast! They designed several websites for me and created a beautiful Yoga & lifestyle platform, exactly as I envisioned. Bast had a perfect sense of what I wanted, even though we didn’t know each other personally. Communication was fast and pleasant. I am very proud of the result of Djoy.nl and highly recommend Bast!
Ferre Camps
Owner MagneTowelBecause of the opportunity to provide input, Bast knew exactly what to do. The result? A great professional website, even for a start-up project! Bast also responds correctly and quickly to customer needs while maintaining the site!
Bart Blockx
Owner ProjectpointBast is very strong in web design and building websites. Expectations are consistently met. With so much talent, Bast is a top choice to work with.
Evert Goossens
Owner NextumOur experience with Bast was excellent! They immediately understood how we wanted our website designed and ensured a quick, flawless delivery. Communication was clear and professional from start to finish, so we always knew exactly where we stood. We are happy with the end result and can highly recommend Bast to anyone looking for a reliable and skilled website builder!
Frequently Asked Questions About Google Ads
Ready to increase your online visibility and drive targeted traffic? Get in touch with Bast, your Google Ads Agency, and discover how our campaigns can help your business grow!